Before launching a massive campaign, Silver Seas Cruises wanted to know what their strongest selling points were in the eyes of the consumer. We recommended testing three pillars; luxury, wildlife, and adventure. We created concepts and language to reflect these categories.
Get Face to Face with the Locals
Immerse yourself in Antarctic wildlife.
Excellence Is in the Details
Let us take care of the subtleties so you can unwind in style.
Nature Like You’ve Never Seen
Breathtaking scenery. Exceptional wildlife. Experience Antarctica with Silversea.
The Most Comfortable Bed in Antarctica
Experience Antarctica in the most comfortable way imaginable.